Monday, October 7, 2013

The 2013 Benevolence Application is Now LIVE!

Every December, deserving people who need reliable transportation are chosen to receive completely refurbished vehicles. It’s called Mike Rose’s Benevolence Program and is well-known throughout the country as being one of the longest and most successful programs of its type.

The program is a community relationship program, where we refurbish "new" used cars and present them to deserving families and non-profit organizations during the holidays. By giving cars to individuals and families and changing their lives, Mike Rose’s Auto Body plays a huge role in helping people within the communities they serve.

Everything is donated; the cars, our technicians’ time and labor, paint materials, mechanical checks, tires, parts from our dealers and business partners. Monetary donations from our Independent Insurance Agents and Mike's Auto Body, helps to pay for the first year of insurance for each recipient.

We have partnered with the Blue Star Moms, Youth Homes, Travis Air Force Base Family Readiness Center, Foster A Dream, Children's Hospital of Oakland, and Monument Crisis Center to help find recipients.


To be considered as a recipient, you must fill out the application on line, you must have a valid driver’s license, and you must be insurable. The most important part of the application is the written one page letter explaining "why the lack of reliable transportation interferes with your current and future economic status, and how receiving this automobile will assist you in becoming self-sufficient".

“Mike Rose’s Auto Body has been participating in the Benevolence Program for the last 13 years!” Mike Rose’s Auto Body’s Marketing Manager Sal Contreras explained. We’ve been doing this for 40 years now and have donated 40 cars in total to the community, one for each year in business. It’s been a great journey and we’re happy to be announcing that the application process for 2013 opened on October 1st.”

With so many deserving families, the difficult part of the program is to pick the recipient. The letters are read by the technicians that worked on the cars and they are the ones that select their recipients.

We are fortunate to have six cars this year to "give away" during the holiday season and we will host two events, one at our Napa location and one at our Antioch Location.





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